The Shopper's Journey with Jessica Spira from Ziff Media

Episode 32 December 16, 2021 00:47:33
The Shopper's Journey with Jessica Spira from Ziff Media
The Pressboard Podcast
The Shopper's Journey with Jessica Spira from Ziff Media

Dec 16 2021 | 00:47:33

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Hosted By

Jerrid Grimm

Show Notes

Jessica Spira is the Group Vice President, Strategic Growth at Ziff Media. If you’re wondering who Ziff Media is, it’s just one of the largest and most valuable publishers in the world focused on shopping content. Mashable, PCMag, ReatailmeNot and more. If you’re thinking about buying a laptop, or earphones, or a robot vacuum, chances are you learned about it, found a deal on it or read a review about it on a Ziff Media website. They cover the entire customer journey.

Jessica’s path to her role was anything but conventional, and yet in talking to her the depth of her expertise and her vision around affiliate marketing seems as though it has been her lifelong passion. And there’s a nice bonus at the end of this episode where Jessica shares her favorite books and a reco on a Broadway show that you’ll definitely want to see. Here’s the wonderful Jessica Spira.

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