On today’s episode, I chat with Denise Burrell-Stinson, the head of WP BrandStudio at The Washington Post.
We discuss how the pandemic has changed the way we collaborate, why editorial and branded content are more the same than they are different, and the importance of keeping an open mind.
Topics:
Resources:
Welcome to The Science of Storytelling, the podcast that explores the most unique and engaging content collaborations between publishers and advertisers. This week on...
Regina Buckley is the President, US at Guardian News & Media. The Guardian is well known in Britain, it’s been around for 200 years....
Mike Rucker is the Vice President, Branded Content at NBC News at NBC Universal. Today we talk about his move to New York in...