The Power of Intention with Denise Burrell-Stinson from The Washington Post: S2E21

The Pressboard Podcast

Nov 19 2020 | 00:58:15

00:00 / 00:58:15

Hosted By

Show Notes

On today’s episode, I chat with Denise Burrell-Stinson, the head of WP BrandStudio at The Washington Post.

We discuss how the pandemic has changed the way we collaborate, why editorial and branded content are more the same than they are different, and the importance of keeping an open mind.

Topics:

Why a sense of collaboration is important, particularly now with remote work.
Onboarding during a pandemic.
Team chemistry.
Building culture over Zoom calls.
What led Denise to her career in branded content.
Potential trends for 2021.

Resources:

WP Brand Studio

Denise LinkedIn

Other Episodes

Episode 0

April 29, 2020 • 00:37:55

A Different Kind of Viral with David Amrani from Digiday: S2E7

This season Pressboard Co-Founder Jerrid Grimm chats with the leaders of the world's most innovative publisher studios. Hear the stories of their winding career...

Episode 32

December 16, 2021 • 00:47:33

The Shopper's Journey with Jessica Spira from Ziff Media

Jessica Spira is the Group Vice President, Strategic Growth at Ziff Media. If you’re wondering who Ziff Media is, it’s just one of the...

Episode 0

April 16, 2019 • 00:29:45

Planting the Seeds for Brand Journalism - GET Creative + Nature's Way: S1E1

Welcome to The Science of Storytelling, the podcast that explores the most unique and engaging content collaborations between publishers and advertisers. This week on...