The Power of Intention with Denise Burrell-Stinson from The Washington Post: S2E21

The Pressboard Podcast

Nov 19 2020 | 00:58:15

00:00 / 00:58:15

Hosted By

Show Notes

On today’s episode, I chat with Denise Burrell-Stinson, the head of WP BrandStudio at The Washington Post.

We discuss how the pandemic has changed the way we collaborate, why editorial and branded content are more the same than they are different, and the importance of keeping an open mind.

Topics:

Why a sense of collaboration is important, particularly now with remote work.
Onboarding during a pandemic.
Team chemistry.
Building culture over Zoom calls.
What led Denise to her career in branded content.
Potential trends for 2021.

Resources:

WP Brand Studio

Denise LinkedIn

Other Episodes

Episode 22

November 25, 2020 • 00:45:36

Careers and Koalas with Liana Dubois from Nine

This is a very special episode of Science of Storytelling. We welcome our very first, but hopefully not the last, Australian guest on the...

Episode 0

April 30, 2019 • 00:30:11

Father(ly) Knows Best - Fatherly + Chrysler Pacifica: S1E4

Welcome to The Science of Storytelling, the podcast that explores the most unique and engaging content collaborations between publishers and advertisers. This week on...

Episode 25

February 02, 2021 • 00:49:15

Pride and Partnership with Mark Field from Reach

On today's’ Science of Storytelling I’m chatting with Mark Field, Head of the Invention branded content studio at Reach in the UK. You’ll notice...