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Ian Bell is the CEO and co-founder of one of the most popular product review sites around, Digital Trends. In a world full of Venture Capital backed startups and at a time when it seems that everyone is chasing a new business model each week, Ian and Digital Trends Media have run a bootstrapped, profitable and diversified revenue business, a rarity in the media landscape. We dig into the opportunities and challenges that come with this approach, and how it keeps them honest when it comes to the relationship they have with their audience.
On this episode of the Science of Storytelling, I chat with Jeffrey Weinstock from Disney CreativeWorks. Jeffrey and I discuss his unconventional career path...
Mike Bruno is the editorial director for CNN’s reviews and recommendations site, CNN Underscored. if you’re interested in the connection between soap operas, blenders...
Mike Rucker is the Vice President, Branded Content at NBC News at NBC Universal. Today we talk about his move to New York in...
